Meat Vision Congress focusses Sustainability

Meat Vision Congress focusses Sustainability

The international Meat Vision Congress with Gala Evening and Awards Ceremony will be held for the first time on 3 May, the day before IFFA-fair opens. A highly
topical congress programme with top speakers is
aimed at trade visitors from home and abroad.

The new "Portalhaus" at Frankfurt fair. Photo: Messe Frankfurt
The event is being organised by Deutscher Fachverlag. The Cooperation Partners are German Butchers’ Association (Deutscher Fleischer-Verband – DFV), Federation of German Machine and Plant Manufacturers (Verband Deutscher Maschinen und Anlagenbau – VDMA) and Messe Frankfurt. In an initial, interdisciplinary section, the Congress, which takes place in the ‘Portalhaus’ entrance building of Frankfurt Fair and Exhibition Centre from 1 p.m. to 5 p.m., will review sustainability in the meat-processing sector, one of the most important subjects in the sector. Against the background of increasing globalisation and changing social values, experts will discuss the strategies and problems of sustainable concepts. Subsequently, two concurrent forums will spotlight international subjects, such as Russia and Europe: Closeness for Sustainable Relationships’ (German / English), as well as national issues, such as the 2013 afz survey entitled “What companies invest in sustainability” (German).

Premiere: "Spirit of Meat". Photo: Messe Frankfurt


Beginning at 6 p.m., theThe Spirit of Meat Gala Evening will offer an exclusive opportunity to start making contacts at IFFA. Everyone who is anyone will be there. During the evening, the first Spirit of Meat Award will be presented for an outstanding and sustainable technological innovation and the most persuasive sustainability strategy. Additionally, two young talents from the butchers trade / industry will be honoured with the new Promotional Award of the Meat Industry.

More information

Weblink: Meat Vision Congress + Gala
Source: FleischWirtschaft 3/2013