Unprocessed, natural foods will be one of the biggest nutrition trends in 2012, according to a Pollock Communications survey of more than 200 registered dietitians.
The top trends were:
- Go green and add some spice: 72% of dietitians said consumers will continue to want more local, organic, sustainable, fresh and minimally processed foods. The dietitians agreed that simplifying the ingredient list, reducing sodium and eliminating high-fructose corn syrup will play key roles in dietary modifications in the coming years. Consumers also will look for exotic and ethnically diverse flavours and cuisines.
- Vitamins, minerals and fiber: 69% of registered dietitians emphasise more antioxidants and phytonutrients in the diet, with many saying consumers need more vitamins and minerals. Consumers might be getting enough protein, carbohydrates and fats, but Americans are lacking enough fiber from whole grains and fruits and vegetables.
- Seasonal and local fruits and vegetables: Almost all dietitians (94%) said there will be a bigger emphasis on Americans eating more fruits and vegetables in the coming year, and eating seasonal and local foods will be big along with this.
- Reducing trans and saturated fat, sugar and sodium: 78% of dietitians said trans fat is the most harmful nutrient in the diet, followed by added sugars, saturated fat and sodium.
- Using MyPlate as a guide: 69% of dietitians are using MyPlate to counsel patients, and this will continue.
Pollock Communications is an independent, full-service health and wellness communications firm launched in 1991.
Source: Pollock Communications