Cooperation Marfrig partners with ADM to produce plant-based Burgers

by Editor fleischwirtschaft.com
Wednesday, August 28, 2019
The production of plant-based burgers in Brazil will be launched at Marfrig’s unit in Várzea Grande, Mato Grosso.
Photo: Marfrig
The production of plant-based burgers in Brazil will be launched at Marfrig’s unit in Várzea Grande, Mato Grosso.

Marfrig Global Foods, a leading global beef producer and the world’s largest beef patty producer, announced an agreement with US-based Archer Daniels Midland Company (ADM), one of the world’s largest agricultural processors and food ingredient suppliers, for the production and sale of vegetable protein-based products in Brazil.

The first plant-based burgers to be produced under the partnership between Marfrig and ADM will reach the Brazilian market by the end of this year, with exports following later. In this first phase of the launch, the products will be supplied to food service clients. Later, the plant-based burgers will be sold in retail channels. Marfrig will launch a specific brand for its plant-based products.

Under the deal signed by the companies, they will work together to develop plant-based products, with ADM responsible for supplying the primary raw material used in the process, while Marfrig will produce, distribute and sell the products in the food service and retail channels.

The production of plant-based burgers in Brazil will be launched at Marfrig’s unit in Várzea Grande, Mato Grosso. Part of the plant-based raw materials will be shipped directly from ADM’s plant in Campo Grande to Marfrig’s plant. 

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