Certifying 1 billion farm animals

by Editor fleischwirtschaft.com
Wednesday, September 25, 2013

At their inaugural Be Humane summit, American Humane Association announced that it now certifies the welfare of nearly 1 billion farm animals in the United States. This landmark announcement means the organization’s American Humane Certified™ program oversees the humane treatment of almost 10% of all animals raised on America’s farms and ranches each year in food production.
An agreement with a soon-to-be announced major producer has ensured that America’s oldest farm animal welfare certification program will continue to be not only the largest, but the fastest-growing effort of its kind in the world.
“Every year, 10 billion animals are raised for food on America’s farms and ranches, and all animals deserve to be treated humanely,” said Dr. Robin Ganzert, American Humane Association’s president and CEO. “Yet 90% of them still do not live under scientifically-based welfare standards in independently-verified living conditions. We are proud to now certify the welfare of nearly 1 billion of these animals, and we will continue to work hard to educate producers, retailers, and consumers about the benefits of third-party welfare audits.”
The  American Humane Association also published the “Humane Heartland Farm Animal Welfare Survey.” A key finding in the research is that 89% of almost 3,000 Americans surveyed stated they were concerned about the welfare of animals raised on farms and ranches. In addition, when asked what factors were most important to them, a label indicating the animals were humanely raised was ranked as the highest in importance, over organic, natural, and antibiotic-free.