IMS supports "The Six-Second Project"

by Editor fleischwirtschaft.com
Wednesday, June 20, 2012

The international meat industry is keen to do its part to help feed the continually growing world population using sustainable and safe methods.

The sector is also looking to engage more closely with the general public, politicians, research and the media. Indeed, experts are recommending that the meat industry raise its profile and present a more confident face to the public in the future.

Roughly 750 delegates from all over the world came to Paris for the three-day 19th World Meat Congress. Discussions ranged from animal welfare, sustainability, innovative technologies and trade barriers through to markets for meat by-products.

The International Meat Secretariat (IMS) also drew attention to "The Six-Second Project", a global non-profit organisation devoted to fighting global hunger which currently costs one child's life every six seconds.

The new French agriculture minister Stephane Le Foll set the tone for the delegates: "You have to explain how important meat is and why much greater quantities of plant protein are required to create animal protein." Le Foll also reminded participants of the importance of protecting the environment and of preserving biodiversity.
 
EU Agriculture Commissioner Dacian Ciolos demanded intensified dialogue at the international level and adherence to standards - but without the latter being used to erect trade barriers. Livestock farming is carried out in sensitive parts of the environment which is why meat should also be treated as a sensitive product. In terms of animal welfare, the EU often adopts pioneering policies and fulfils social expectations which then spread around the world, he said.

Hunger for protein

The world markets are demanding ever more protein even though it will not be possible for the EU to meet this demand in the next five years, forecast David Nelson from Rabobank.

"Older people tend to eat too little protein," claimed Stuart Phillips from McMaster University in Canada and advised using meat and its constituents to help build up and retain muscle mass.

In general, it is crucial that we address the worldwide topics in a global and proactive manner, emphasised IMS Marketing Committee member Chris Lamb.

From rice to meat

Two discussions were devoted to how we can sustainably feed nine billion people with meat in the future.

Improved organisation of the vertical chain, sustainable business methods and optimised food safety were some of the proposals put forward for helping achieve the goal set by Jeffrey Simmons (Elanco Animal Welfare). "Nine billion people are working to switch from rice to meat, while more than half the world's population has difficulty in feeding itself."

The proposed solutions ranged from innovations in the fields of technology, breeding, food safety and globally networked trade through to methods for overcoming logistics problems. There must also be greater political support for helping small businesses in the Third World as a major source of income for the countries' populations, he pointed out.

Dieser Bericht ist auch in deutscher Sprache verfügbar:
Tierwohl war Thema beim 19. IMS World Meat Congress
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